STEPS TO CREATING A COMMUNICATION STRATEGY
In order to set up your communication strategy you need to do the following steps:
1. DEFINE THE COMMUNICATION OBJECTIVES
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2. IDENTIFY THE TARGET GROUP(S)
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6. CHECK FINANCIAL & HUMAN RESOURCES
3. DEVELOP THE KEY MESSAGES
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5. DEFINE THE RESPONSIBILITIES
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4. CHOOSE THE COMMUNICATION TOOLS & SPECIFY THE TIMELINE
Table of content
- Communication strategy guide
- What is a Communication strategy?
- What are the benefits of having a Communication strategy?
- Steps of creating a communication strategy
- Define the communication objectives
- What are the benefits of having a Communication strategy?
- Develop the key messages
- Choose the communication tools & specify the timeline
- Tips & tricks for writing unique messages
- Define the responsibilities
- Check financial and human resources
- Develop the key messages